Prism — Disney Studios
Status:
Completed
Year:
2024
Industry:
Screen
Format:
Discussion
Client:
Screen Producers Australia
Location:
Sydney, Australia
In 2024, Screen Producers Australia’s PRISM forum brought together an invitation-only roundtable of Australian screen leaders at Disney Studios, focused on how generative AI is intersecting with the screen industry. Jessie Hughes participated as a panelist in the private forum, contributing a practitioner-led perspective grounded in real-world creative and production use cases, highlighting how AI can augment human creativity, reduce production friction, and increase global competitiveness.
In 2024, Screen Producers Australia’s PRISM forum brought together an invitation-only roundtable of Australian screen leaders at Disney Studios, focused on how generative AI is intersecting with the screen industry. Jessie Hughes participated as a panelist in the private forum, contributing a practitioner-led perspective grounded in real-world creative and production use cases, highlighting how AI can augment human creativity, reduce production friction, and increase global competitiveness.
Across a series of guided conversations led by The Ethics Centre Executive Director Simon Longstaff, the forum examined how AI can enhance production workflows, expand creative capacity, and unlock new distribution models for Australian content. Discussions addressed managing disruption, maintaining creative authenticity when working with generative systems, and ensuring the benefits of AI-enabled tools are shared across the industry.
Across a series of guided conversations led by The Ethics Centre Executive Director Simon Longstaff, the forum examined how AI can enhance production workflows, expand creative capacity, and unlock new distribution models for Australian content. Discussions addressed managing disruption, maintaining creative authenticity when working with generative systems, and ensuring the benefits of AI-enabled tools are shared across the industry.
The roundtable featured speakers including Leonardo.Ai CEO J.J. Fiasson, Screen Australia COO Grainne Brunsdon, SPA Council President Tracey Vieira, ANU Professor Angie Abdilla, AI inventor Charlie Chan, and SPA CEO Matthew Deaner. Together, the group aimed to move the AI conversation beyond speculation, equipping attendees with a clearer understanding of where AI is already delivering value — and how it can be responsibly embedded into the future of the Australian screen sector.
The roundtable featured speakers including Leonardo.Ai CEO J.J. Fiasson, Screen Australia COO Grainne Brunsdon, SPA Council President Tracey Vieira, ANU Professor Angie Abdilla, AI inventor Charlie Chan, and SPA CEO Matthew Deaner. Together, the group aimed to move the AI conversation beyond speculation, equipping attendees with a clearer understanding of where AI is already delivering value — and how it can be responsibly embedded into the future of the Australian screen sector.
In 2024, Screen Producers Australia’s PRISM forum brought together an invitation-only roundtable of Australian screen leaders at Disney Studios, focused on how generative AI is intersecting with the screen industry. Jessie Hughes participated as a panelist in the private forum, contributing a practitioner-led perspective grounded in real-world creative and production use cases, highlighting how AI can augment human creativity, reduce production friction, and increase global competitiveness.
Across a series of guided conversations led by The Ethics Centre Executive Director Simon Longstaff, the forum examined how AI can enhance production workflows, expand creative capacity, and unlock new distribution models for Australian content. Discussions addressed managing disruption, maintaining creative authenticity when working with generative systems, and ensuring the benefits of AI-enabled tools are shared across the industry.
The roundtable featured speakers including Leonardo.Ai CEO J.J. Fiasson, Screen Australia COO Grainne Brunsdon, SPA Council President Tracey Vieira, ANU Professor Angie Abdilla, AI inventor Charlie Chan, and SPA CEO Matthew Deaner. Together, the group aimed to move the AI conversation beyond speculation, equipping attendees with a clearer understanding of where AI is already delivering value — and how it can be responsibly embedded into the future of the Australian screen sector.
Project team:
Screen Producers Australia, Leonardo.Ai
Collaborators:
JJ Fiason, Leonardo.AI Founder
(Other works)
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